DATA AND STATISTICS REGARDING BICYCLE SHOP DIVERSITY
The PBMA has conducted two surveys with questions around the diverse culture that makes up the workplace, anyone reading or viewing this page may reuse the information for non-profit purposes and with proper citation of the source.
These surveys were simply intended to gather some information. The PBMA has been criticized for not supporting diversity and for hosting a hostile environment on Facebook now titled "World Bicycle Mechanic Forum". In a group of 10,000 people, the loudest are always heard the most, perhaps it reflects poorly on us, but it is a valuable resource for many using it. When we see things happening that don't reflect a professional or proper image of cycling, we have a team of moderators in place that take necessary action as soon as possible.
To date the PBMA, in association with organizations such as CABDA, has been able to invest between $5,000 and $10,000 in ensuring our workshops include those underrepresented with travel stipends, housing, meals and tuition. We've also made sure those underrepresented have had the opportunity to grow and learn through supporting other initiatives financially. We do not advertise these facts, because as an industry, we shouldn't necessarily be proud of needing to create these opportunities separately. The PBMA is dedicated to lowering whatever barriers we can.
We've included some comments from the survey conducted last year so you can read and see how people talk and feel, these comments aren't representative of the PBMA's visions or thoughts, we simply feel it is important to share. We've left time stamps and dates so you can see trends in the individual comments and perhaps relate comments to one another from the same survey taker.
The next few images are based on a survey with 550 results in 2017.
In 2018 we took a deeper look and asked more specific questions, the statistics below are based on 200 results, the following images and information are a result of that survey.
Select comments from Q2 above:
1 We do have a female working on sales, also the diversity of ethnics is very important to us 4/9/2018 10:13 AM
2 What does it matter? 3/21/2018 12:14 PM
4 Assuming the usual definition of POC being non-white, then yes. 3/19/2018 2:14 PM
6 Nither has ever applied. 3/14/2018 5:18 PM
7 Why does this matter? 3/14/2018 12:35 PM
8 I identify as genderqueer 3/14/2018 10:59 AM
9 1 as a PT assembler 3/13/2018 8:28 AM
10 I am a female shop owner. I have no interest in working in the service department. :) 3/12/2018 3:19 PM
11 who fucking cares. if people arent qualified or have the skills we dont need them 3/9/2018 11:56 PM
12 Not at my current shop, but many in the past. 3/8/2018 6:55 PM
13 I am a person of color, I have two employees, one woman and another person of color 3/8/2018 2:39 PM
14 part time sales mgr- female 3/8/2018 7:23 AM
16 Our lead mechanic is female 3/7/2018 10:18 PM
18 two owners, one female, both in the shop and on the floor 3/7/2018 5:28 PM
19 solo owner/operator at this point 3/7/2018 3:57 PM
20 For most of our 30 years a male of color has been in our service dept. Not currently. A few years a
female. Hard to find. 3/7/2018 3:39 PM
21 I’m a woman who is the Service Manager and head mechanic 3/7/2018 3:26 PM
22 used to have a woman 3/7/2018 1:47 PM
23 Currently no, but have worked with women/people of color in the past 3/7/2018 11:53 AM
24 I hire the best regardless of gender/race 3/7/2018 11:45 AM
25 I own the shop but don't repair the bicycles. 3/7/2018 10:53 AM
26 I work mainly in the Warranty dept but still fix bikes 3/7/2018 10:36 AM
Select comments from Q3 above:
1 I really don't know. Between our 4 locations, maybe. I've never asked, and it's never come up. 3/19/2018 2:14 PM
2 Why should this ever matter? 3/14/2018 12:35 PM
3 why should we have mentallu ill people who cannot accept there are men and women in the world
and they are alive because a man and a woman had sex 3/9/2018 11:56 PM
4 I have 2 LGBI working in sales 3/8/2018 1:07 PM
5 I dont ask about sexual preference. it is illegal to do so 3/8/2018 7:23 AM
6 Honestly, this question pisses me off. Whose business is it? Bicyclists are “alternate” lifestyle folks.
Does anyone get that?!?!?!! Especially the Lycra wearing elitists ! GAY, I say 3/7/2018 10:18 PM
8 At my previous shop in MN 3/7/2018 4:36 PM
9 solo owner/operator at this point 3/7/2018 3:57 PM
10 This does not impact their ability to fix bikes 3/7/2018 11:45 AM
11 I don’t really know the answer. 3/7/2018 10:52 AM
12 We did. She moved on. We have had LGBT employees at more than one location 3/7/2018 10:40 AM
13 But everyone is welcome here! 3/7/2018 10:34 AM
Select comments from Q4 above:
1 Not to my knowledge 4/9/2018 10:13 AM
2 Who cares? As long as they can turn a wrench. 3/14/2018 12:35 PM
3 yeah right there just really arent any 3/9/2018 11:56 PM
4 people will naturally gravitate to the job that interesrs them. Not many women and homosexuals in
the roofing or steel industry 3/8/2018 7:23 AM
5 No qualified poc/woman/LGBT/non-bianary applied who was not hired 3/7/2018 3:39 PM
6 I don't know. I don't care. I don't ask these questions 3/7/2018 11:45 AM
7 We don't have employees. Just the two owners. 3/7/2018 11:28 AM
Select comments from Q5 above:
1 I'll hire E.T. if he/she is an asset to the business, but otherwise immutable characteristics will play no part in staffing decisions. 3/21/2018 12:14 PM
3 When I’m ready to hire I’m more interested in qualifications. 3/19/2018 1:42 PM
4 I'm looking for qualified mechanic. Period. 3/14/2018 12:35 PM
7 If people have the skills they can get the job. Just because you're a freak doesn't qualify you 3/9/2018 11:56 PM
8 We are already diverse. 3/9/2018 2:20 PM
9 Yes I am. Almost every day. 3/8/2018 2:39 PM
10 Specifically targeting minority ride routes to offer service. 3/8/2018 1:21 PM
11 diversity of ideas is what matters, not skin color or sexuality. Liberalism has ruined the bike industry 3/8/2018 7:23 AM
12 I asked, encouraged & mentored a PERSON who is one of my best students EVER. We are friends. We are human beings 3/7/2018 10:18 PM
13 not in charge of hiring, but not oposed 3/7/2018 6:56 PM
14 We don't need any more employees. I have always thought, though, that a lady-mechanic would be more approachable for many customers. 3/7/2018 6:55 PM
15 Always! 3/7/2018 4:36 PM
16 open to diversity but not going to force it. 3/7/2018 3:57 PM
17 We wish there were more qualified diverse applicants 3/7/2018 3:26 PM
18 women don't often apply. 3/7/2018 1:47 PM
20 I am more concerned with quality people and less with what they look like or what identifies them in the world 3/7/2018 12:20 PM
21 Hey, IT"S JUST ME!! One old fat white Jewish guy! 3/7/2018 12:13 PM
22 I'm looking for the best qualified people regardless of any sex/race/personal preference 3/7/2018 11:53 AM
23 I hire for quality. If it is diverse, then fine. Otherwise, tough. 3/7/2018 11:45 AM
24 All I'm looking is genuine interest and mechanical competence. 3/7/2018 11:35 AM
26 I wouldn't say I am actively recruiting but I if a women comes in she would have an edge over a equally qualified man. So, yes a little 3/7/2018 11:19 AM
27 I'm always willing to hire anyone qualified 3/7/2018 11:14 AM
28 loaded question 3/7/2018 10:44 AM
30 Within the entire cycling industry especially in high level roles and access to education 3/7/2018 10:36 AM
Select comments from Q6 above:
1 I am not sure for my area how dependant the shop is on diversity to attract customers. Having a female employee is a small benefit. 3/23/2018 5:43 AM
2 I will gladly accommodate all who come, and hire those that will make the biggest and best impact on my business, regardless of their "identity" 3/21/2018 12:14 PM
3 Yes, frkin’ absolutely. 3/19/2018 1:39 PM
4 More women mechanics would be amazing. All welcome! 3/14/2018 2:17 PM
6 Diversity is important everywhere. Not just the bicycle industry 3/10/2018 9:53 AM
7 why is your organization worried about this stupid shit I thought it was to develop mechanics not cater to weirdos 3/9/2018 11:56 PM
8 Diversity is important everywhere. 3/9/2018 2:20 PM
9 Yes, VERY. 3/8/2018 2:39 PM
10 It will happen on its own. 3/8/2018 11:35 AM
11 people will gravitate to the career that interests tthem. 'social justice' is ruining the bike industry 3/8/2018 7:23 AM
12 It exists. The paradox of bicycling: sport of Kings - Transportation for the poor. We have LOTS of black & brown peddlers, and we are “alternate lifestyle” in out automotive-centric world. Factor in the poor & we are plenty diverse. I know, have served and Am greeted by plenty of poor folks when I go out. It tickles me. ESP when I slink into some ethnic food place with a very white, scaredy cat friend. 3/7/2018 10:18 PM
15 I think understanding who people are and treating them fairly is important. Not sure it is the role of any large industry to "create" diversity, but they should not hinder it's growth. 3/7/2018 4:41 PM
16 If we create a welcoming environment the diversity will come. 3/7/2018 3:57 PM
17 Creating diversity for diversity's sake...not sure what the point is. 3/7/2018 1:56 PM
18 but no Martians 3/7/2018 1:47 PM
19 We need to help it happen, and the Millennial generation may be what pushes us in that direction. Among cyclists under 40 years old I see much more diversity than in my own generation--I'm 63. 3/7/2018 12:13 PM
20 Creating an organization that rewards excellence is most important. 3/7/2018 11:45 AM
21 There aren't large groups of interested people being actively discriminated against 3/7/2018 11:35 AM
22 Yes. But i again can only speak to my experiences. Where I currently work in San Francisco, a pretty diverse city, we have 2 women, 2 black, 2 Hispanics, 2 gay, 2 Filipino, 2 over 50. I think of those only 2 regular white dudes. But lets face it, thi is a very diverse city. When i worked in Boston with a different company we got a letter from HQ praising our hiring practice because we had one black dude and a Sikh. Lets face it, in my 20ish years in the bike business if the phone rings and they are looking for "the tall dark dude" its for me. 3/7/2018 11:19 AM
Select comments from Q7 above:
1 I have always had a woman or two working, sometime they do minor repairs, but they have not learned more then the basics as far as repairs. We had some volunteer woman that were doing tune-ups, but they didn't stick around. I had a great transgender manager, and she worked the service department. She moved away but I would hire again in a minute. 3/21/2018 1:02 PM
2 Diversity is awesome. It allows employees with different point of views and perspectives to voice a mix of solutions for all types of fixes to shop problems. Also it's less intimidating to customers to see a diverse workforce. Diversity is low on the low On the list of new job hires. Just looking for someone who can afford to work at a bike shop first. That pool is tiny in the Bay Area and is almost an insurmountable hurdle. Diversity would be a welcome bonus. 3/20/2018 8:15 PM
3 Many poc come from places where biking is prevalent (outside of US) or could be a source of independence/cost-effective transportation (inner city US), and there is also much room to grow for professional cycling athletes who are poc 3/19/2018 7:39 PM
5 Diversity will happen as cycling grows into those areas. I continue to hire the most qualified candidates for the jobs regardless of diversity. 3/19/2018 2:15 PM
6 I answered no but believe women in shops help with customer relations. Shops would be smart to hire women and let them pick their hours it comes back in sales and relationships. I do not think pmba should subsidize women training and think it should focus on the huge Ecco upside of hiring women... these are just opinions I’m a solo mobile business. 3/19/2018 2:14 PM
7 Because being inclusive is part of being a decent person. It doesn't need to have any social or business implications. 3/19/2018 2:14 PM
8 For survival 3/18/2018 9:30 AM
9 If the person fits what we need we hire them. 3/14/2018 5:18 PM
10 This is pointless. We simply need to worry about if our hires can do the job. 3/14/2018 12:35 PM
11 Our customers are varied in race, gender, age, etc so it is beneficial that our employees reflect that diversity.
3/14/2018 10:42 AM
13 Primarily to expand our customer base outside of the traditional white male demographic, what has been contracting in regards to market size. 3/10/2018 11:30 AM
14 this shit is not important. safe bikes and respectful mechanics is 3/9/2018 11:56 PM
15 Ideally, diversity will exist organically after the opportunity gap is filled. For now, generating more opportunity for minority groups to be involved serves to fill that gap. 3/9/2018 2:00 PM
16 Bicycles are for everyone and everyone should be treated equally. 3/8/2018 6:55 PM
17 Having a diverse workplace helps bring more people into cycling. 3/8/2018 2:59 PM
18 everyone has equal opportunity, not equal outcome, that is up to the individual 3/8/2018 7:23 AM
19 Our Wednesday nite rides favor the poor parts of town mainly because the spoiled rich people are so rude to us. I’ve told our city council, we’ve been building bridges in BeaumontTexas.gov for over 20 years. Our ride group is diversified. Hasn’t always been. Is now ! 3/7/2018 10:18 PM
20 The same is boring 3/7/2018 6:56 PM
21 Monoculture is boring. 3/7/2018 3:57 PM
22 Everyone who rides bikes should be represented in the industry. It's just right. 3/7/2018 3:39 PM
23 Because it’s out world. Not for the above, for the person and their ability. If they happen to be a woman, gay, straight, whatever. I would not hire solely based on that. It just so happens that women offer more to the industry than most men I meet. Men have but themselves into this untrainable I’m desirable area. But that doesn’t work for a lot of us. That’s an area that not going to work anymore and I’m more than ecstatic with that.
3/7/2018 3:11 PM
24 We can stand people intolerant of other people's cultures, and the Dutch! 3/7/2018 1:47 PM
25 Why not? Everyone should ride a bike! 3/7/2018 12:23 PM
26 Our industry needs to be expansive and inclusive to all demographics, creeds, gender, orientation and the like. We only benefit from the base of our sport growing; creating meaningful relationships that foster bridge building and understanding across all social and economic groups. 3/7/2018 12:20 PM
28 It would be valuable to have a diverse staff because some customers will relate to us better. I think it will also increase participation in cycling in general of the store supports the image of this being an activity for all types of people. I don't know any benefit to the "monoculture" at all. 3/7/2018 11:49 AM
29 Road racing was historically sexist. Mtb less so. As the pool of non-"white dude" who are really into bikes grows, so will non-"white dude" mechanic candidates. 3/7/2018 11:35 AM
30 I always try to hire based on qualification. The exception being women. They will almost always get a few extra points in an interview. They have a perspective that guys don't when it comes to presentation and interaction. 3/7/2018 11:19 AM
31 If we want more people on bicycles, there is more opportunity for growth by providing a welcoming environment for women/POC than for continuing the white boy culture. Also, we offer bicycles that the majority of people can afford, since far more people earn lower wages in this country than can afford to buy expensive road bikes. 3/7/2018 10:53 AM
32 Because demographics change; society, culture, politics and economies must also change and embrace those changes. 3/7/2018 10:52 AM
33 Disagree. 3/7/2018 10:44 AM
34 It shouldn't even be a question. Diversity is important in any industry for every reason. 3/7/2018 10:44 AM
35 I want diversity because it reflects reality, a lack of diversity is irresponsible. The industry and america are cis white hetero male dominated. Perpetuating the white supremacist fascist system is genocide. If you don't care to rise up margonalized folx, you are complicit in genocide. There was no mention of trans persons who are different than non-binary for this survey. You should add that to your survey. 3/7/2018 10:36 AM
37 it depends on qualifications not diversity just for diversity sake 3/7/2018 10:24 AM
Select comments from Q8 above:
1 Maybe because the crap marketing of the cycling industry? 3/21/2018 12:14 PM
2 Interesting topic. I struggle just to get employees at all. I really don't care what color they are or what's going on beneath the belt as long as they do a good job and show up! 3/20/2018 9:47 AM
3 Lack of pros with which to identify if not white 3/19/2018 7:39 PM
4 Or haven't been qualified if they have applied 3/19/2018 5:33 PM
5 There are a lot of entrenched minds in the industry that don't see an issue at all. 3/19/2018 3:24 PM
6 Good old boy shops suck to work in and aren’t friendly to women or new guys. I think rei is kicking good old boy shops because women employees. 3/19/2018 2:14 PM
7 While the city's population overall is reasonable diverse, the particular locations of our shops are not, and that becomes the limiting factor. 3/19/2018 2:14 PM
8 cycling is a good old boys' club and it always has been it's not enough to be welcoming to WTF customers and employees; you need to seek them out 3/19/2018 1:32 PM
9 The industry is broken, full of third gen white dudes who drag it back to the 80's in every way. No wonder the Wright Bro's thought 'Flying machines... can't be any stupider than continuing down this path...' and nary a thought has changed since... Modern retail is a slow to react, shareholder driven, employee soul crushing/customer disappointing wasteland and our industry is the clueless, somewhat insulated, backward shortbus riding second cousin from the other side of town. If theauto industry had done as good a job growing that infrastructure/lifestyle as we did growing cycling we'd still be on dirt roads, waving flags at intersections so as to not spook the horses and the word subdivision would be used more often in biology than in real-estate. A lack of diversity exists because, except for a few aware (and a few lucky) entities, we have absolutely no clue that there is one. 3/18/2018 9:30 AM
10 Perhaps members of these groups just don't like cycling. 3/14/2018 12:35 PM
11 Not enough awareness/ desire to change culture from white, cis cycling dude bros. Macho shame around admitting when you don’t know something. Lack of willingness to train and mentor women and poc into service positions. 3/14/2018 10:59 AM
12 I can point to a lot of reasons why diversity is lacking in various areas of cycling (and multisport - triathlon) but for this discussion (diversity in shops) it comes down to leadership from owners/hiring/managers. 3/12/2018 3:19 PM
16 shops want a family atmosphere not a Castro district freak show 3/9/2018 11:56 PM
18 Involvement and appropriation start much earlier than the workforce. This industry has been maledominated
for so long that many don't view it as a potential career. The other factor is the lack of seriousness / low pay. For many, being a bike mechanic is not a serious option. 3/9/2018 2:00 PM
19 This is a tough question to answer, I've spent my life in the bike industry (42 currently started when
I was 18). I have worked with relatively few people of color and not many more women. I've never knowingly worked with any Trans individuals but I have worked with a handful of LGTBQ folks. I think its easy to point to the socioeconomic issues at play with bikes but that is not the only reason there is a lack of diversity within the industry. 3/8/2018 2:39 PM
20 there is no lack of diversity in bike shops. Ever work in one? Lots of people on the edge of society with piercings, tattoos and attitudes to match. The lack of normal people will drive customers away. Diversity is just code for no straight white men allowed. It is a very socialist idea not based in individual liberty 3/8/2018 7:23 AM
22 May be the demographics of the area and it is the deep south 3/7/2018 6:56 PM
23 Most of the staff knew each other before working together 3/7/2018 6:03 PM
24 I could care less about with whom a person identifies. I care about how they act toward me, toward others and how they behave in and around others. I would be just as happy to have an all woman staff as male. Skills sets and personality are my basis for hiring someone. 3/7/2018 4:41 PM
25 My shop is in a small rural town with very little cultural diversity, in a state that is also predominantly white.
3/7/2018 3:57 PM
26 ...also, different cultures have different interests. 3/7/2018 1:56 PM
27 White Center is a very diverse place. 25% of each: Asian, Black, White and Hispanic For real! 3/7/2018 1:47 PM
28 The industry heavily markets only to straight white cis-gendered males and only recently to straight white cis-gendered women. There is very little representation in print/digital media other wise. Representation matters.... 3/7/2018 1:41 PM
30 Elitism is the most relevant term I can come up with to describe the lack of diversity. Dialogue that I have had in mixed social settings has often pointed to the "snobby nature" of cyclists and the perception that if you are not pursuing the "Strava KOM" lifestyle that you have little or no business in our sport. 3/7/2018 12:20 PM
31 Again, I'm a one-person operation. I used to work in a store chain that did hire out of the white boy range as much as possible. 3/7/2018 12:13 PM
33 It is that simple. Until more women, POC, etc want to work in bike shops we really won't make much progress. 3/7/2018 11:49 AM
36 We actively welcome women/POC into our shop, but the women gravitate toward women-only spaces that exist at other shops. Most POC that come in are looking to receive a gift bicycle, and lack the mechanic skills that are needed in order to volunteer at our shop. I would welcome the opportunity to mentor a POC who wanted to open a shop - we are in a major metro area and there isn't any bike shop owned and operated by African-Americans. 3/7/2018 10:53 AM
37 Not a problem. 3/7/2018 10:44 AM
38 As a whole, this country is lazy. We haven't thought about it because no one ever said it was wrong. Now people are speaking up and we are so behind the curve we have to have surveys like this one. 3/7/2018 10:44 AM
Select comments from Q9 above:
1 I believe that not discriminating is important but I don’t think that creating special opportunities for minority cultures is fair to everyone else. 3/21/2018 6:08 AM
2 Yes, and I am starting to see a shift with some companies and their marketing/advertising direction. 3/19/2018 2:14 PM
3 How? Are we going to start forcing people to start enjoying a sport they didn't? 3/14/2018 12:35 PM
4 Support diversity yes. But foster at the expense of anyone who has interest and achieved skills no. 3/10/2018 9:53 AM
5 the free market and peoples abilities will determine the level of what you call diversity not quotas 3/9/2018 11:56 PM
6 walk into any bike shop in any city- you will see 'diversity'. once again, it's work ethic that matters not skin color or sexual preference. Customers dont want to be waited on by someone with safety pins in their eyes and an attitude about social justice. They just want their bikes fixed. keep 'social justice' BS OUT of the bike industry!
3/8/2018 7:23 AM
7 I have seen some efforts by manufacturers to bring more women into the industry through scholarship programs and ambassador programs. This can only be a good thing, and hopefully these types of programs will make the industry more inclusive. 3/8/2018 12:48 AM
8 The logic, or more accurately, lack of logic about non-binary, trans, etc. is absolutely ridiculous. This is an emotion, a mental disorder. It is not truth. This is a perfect example of relativism at its finest....your truth isn't my truth. There is objective truth. It's pretty clear PBMA is simply out to gain more memberships by being inclusive. POC/ non-binary/ trans is a disorder, they truly do need help from a trained psychiatrist. Because someone feels or thinks a certain way, does that make it true, does it make it real? No! Just because I think I'm a Pro Tour mechanic and that I was trained by PBMA 3 years ago and now I am one of their instructors does not make it true. No matter how much I believe this to be true, it is not true, it is not reality. But I think it's true, I feel like a Pro Tour mechanic. I've made certificates of my training. They look like the real ones but those got lost in the mail so I just made my own. And PBMA says, I'm sorry this is not true, you never took any certification courses from us. I say well look harder, your computers must have crashed! I really honestly feel this way, so it's true, right? NO PBMA, it's not true, it's not reality. Just like a man feeling like a woman, or vise versa, it's simply not the truth. Rather than prostitute yourselves to sell a few more memberships, you should really take a serious look at the subject mater of your surveys. You might just come to this conclusion, PBMA is not qualified to discuss this matter in any way shape or form. But if you want, do little research about Johns Hopkins University medical center and gender ideology, as well as the staggering statics of trans people who whish like hell
they would have gotten help and counseling. You're out of your league PBMA. 3/7/2018 10:19 PM
9 I think it’s up to the stores. Hipsters will handle it, too. They like colors. Look at their shoes. 3/7/2018 10:18 PM
11 Yes, everyone should, but... What does that really mean? it almost like saying that Starbucks should do more to foster diversity. They are already pretty open to people being who they are and I have worked around some pretty odd people in this industry. The cycling industry should be working harder to make sure their is an industry and is open to whomever wants to be a part and grow the industry. If that is all white males so be it, if it is a hodgepodge of every possible human then so be it. Focus on making the industry a place where quality people want to work and be successful in. 3/7/2018 4:41 PM
12 Foster vs force is a fine line. We do need to work to eliminate the dominant "bro culture" that is too common within cycling. 3/7/2018 3:57 PM
15 It's been proven that gender dysphoria is a mental disorder. John's Hopkins University Medical Center was the first hospital in the U.S. to perform gender re-assignment. They also stopped that practice because after closer study, because the subjects were found to be in a disordered mental state. In fact, studies have shown that about 10 years after gender re-assignment surgery, the patient realizes the mistake they have made. There is also a very high suicide rate among these individuals. Not because of public ridicule, but because they truly have a mental issue. Do we affirm someone when they are diagnosed with Anorexia, cancer, or other disorder or disease? No, we seek help for them. A woman is a woman, and a man is man regardless of what society thinks, and it's been this way since the dawn of time. Surgery and chemical manipulation can not change the inner workings of male and female persons. There is objective truth, there is natural law, and just because someone THINKS they are the other gender, or something else, does not mean it is right; you can not "think" your way into another gender. Get out of this arena PBMA, and get back to what you know: bicycle mechanics 3/7/2018 1:02 PM
18 It is a bunch of Marxist bullshit to treat people as members of groups rather on their individual merits. Pursuing diversity is the opposite of pursuing virtue. 3/7/2018 11:45 AM
19 I think we need to stay focused on promoting professional standards and skills with color/culture/gender blindness. This is not the same as actively promoting diversity. If you love bikes and want to get better at this profession: Come on in! 3/7/2018 11:35 AM
21 All the major bicycle publications talk about is the latest and greatest in recreational bicycles - expensive road, mountain, gravel, etc. - rather than bicycles for the rest of us. The industry wants to sell product and makes more money off rich dudes than off poor people. Also, we need to use up the stuff we have rather than creating so much more new stuff. The industry changes "standards" so often in an effort to make the older stuff obsolete, then they quit making the parts needed to service older bicycles that are affordable to the poor. Industry publications only give publicity to huge corporations rather than featuring those of us who are trying to serve ordinary people. 3/7/2018 10:53 AM
22 In the late 1800s, it was often middle class wives starting to ride bicycles that pressured towns to install paved roads prior to the automobile. If this is all-but-forgotten, we perpetuate the idea that bicycling was considered "un-ladylike". Just what the banal patriarchy wants to keep everyone in their place. 3/7/2018 10:42 AM
23 By raising marginalized folx up into high level positions and offering accessible education. Not just employing them. 3/7/2018 10:36 AM
The video below is from our November Technical Workshop in Phoenix, and speaks to the challenges within our Industry. At the conclusion of the workshops we let the camera roll and just ask folks to make comments. You can view more videos here.
Traditionally February is one of the slowest months of the year for bike shops. Jospeh Nocella of 718 Cyclery and Jeff Latimer of Gus’ Bike Shop were brainstorming ideas after Bike Shop Day. They wondered how shops could work together to encourage customers to bring bikes in for service during winter months? Enter “Fix Your Bike February”.
The concept is simple, just encourage your customers to bring their bikes to you in February for service and create some promotions around the idea. The hope is that this will gain traction not only with shops, but with parts vendors as well to grow into an annual promotion.
“Every spring we get swamped with bikes coming in for tune ups. Shops can use #fixyourbikeFeb to remind customers to bring bikes in for service now. That way they are out riding a well tuned bike instead of standing in line on that first warm Saturday in the Spring” said Jeff Latimer.
Here are a few ideas that can be used to encourage customers to bring their bikes into your shop for February:
To help generate interest and keep a consistent message please:
Joe Nocella remarked, ”I think that Fix Your Bike February is a great compliment to and in the spirit of Bike Shop Day. It focuses on what makes the local bike shop special, and highlights the value we bring to our customers. The Internet isn't fixing or maintaining your bike”
To register your shop as a participant and get a copy of the logo to use in your marketing, please send an email to email@example.com
About Fix Your Bike February
Inspired by “Bike Shop Day” as created by 718 Cyclery in Brooklyn, NY. Fix Your Bike February is a project of 718 Cyclery and Gus’ Bike Shop in North Hampton, NH. For more information please contact Jeff Latimer via email firstname.lastname@example.org
Fix your Bike Day Press Release courtesy of Jeff Latimer
Mechanic Certification Schedule for CABDA West San Diego
PBMA’s Bicycle Mechanic Certification was initially rolled out in September at Interbike with about half the participants achieving a passing mark. PBMA’s President James Stanfill said, “Our team had to sit down and debate whether the process was too hard. At the end of the day, and with input from education professionals, we agreed that our certification is based on process and safety and we are happy with where we are today.”
The in-person testing involves essentially the mechanic demonstrating their proficiency at safely assembling a bicycle. They are given a bare frame (custom-built compact units by United Bicycle Institute), a SRAM group, and all the Park Tools necessary to build up the frame with the main components of a road bicycle. Each element of proper installation, torque spec, and attention to detail are scored individually, with a particular emphasis on safety. A 90-minute time limit is given to complete the build, with a 92.5% or better required score to pass.
Overall, PBMA Bicycle Mechanic Certification is a two-part process. Members and Non-Members alike must complete an online exam with a passing score of 90% or better. The online exam is then followed up with an in-person practical exam conducted in front of PBMA instructors.
To start the certification process, interested mechanics should visit: https://www.probma.org/store/p49/PBMA_Certification_.html
PBMA Members receive $150 off the $200 cost to become certified.
PBMA is also hosting an educational summit during CABDA West with the goal to unite educators within the cycling industry and create a leadership platform focused on how technical education can be delivered and tie into generalized standards industry wide. Part of this summit is focused on training others on the PBMA Bicycle Mechanic Certification process. Details on the summit will be available next week for parties interested in attending.
Certification at CABDA is limited to 6 people per session with sessions being available:
Monday January 14th(9a, 12:30p, 3:30p), Tuesday January 15th(2p), Wednesday January 16th(6:30p), Thursday January 17th(10a, 1p, 4p), Friday January 18th(9a, 12:30p, 3:30p), and Saturday January 19th(9:30a). Future dates and times will be announced soon for PBMA’s Philadelphia Technical Workshop and CABDA Chicago.
CABDA is free to attend for dealers (brick and mortar, mobile and service-only alike). To register for CABDA, please visit https://events.american-tradeshow.com/CABDA
The Hand Dyno is essential to awesome suspension
Anthony Trujillo is no stranger to the wrench, working for major suspension manufacturers since the late 90's he's been in the trenches and now produces tools for mechanics with an emphasis on suspension.
How did you get started in the cycling industry?
I obtained my BS in Mechanical Engineering from California State University (Chico) in 1997 and focused most of my efforts for an entry level position in outdoor sports from golf to bike racks. I lucked out having a friend who was doing a summer internship at FOX in the Powersports Division which he had no interest in pursuing. He gave my info to the Engineering Managers for Off-Road/Bike and Powersports and I went on two-bike ride interviews at the end of '97 and was hired in early '98. I spent the first year and a half in the Powersports division and then transferred to the bike department after a managerial shakeup.
Bikes on dirt have always been my #1! Thanks to older brothers, I was thrown on the BMX track when I was like 5, in 1977. Growing up with older cousins and uncles who liked 4x4 camping trips, I grew up happily getting dirty, wheelin', and riding dirt bikes. I think it was 1986 when I got my first mountain bike. I focused in on suspension while I was getting my degree because it seemed the hardest and best use of the degree in the cycling industry. Despite some serious downs, I've been grateful and stoked for most all of my cycling industry experiences.
You have worked (or done work) for some major brands, tell us about the various roles and how they build upon one another.
Yeah, I've seen and done a bit too much to cover it all! It's been a blessing and a curse what I've seen and done. Starting my career as an entry level mechanical engineer with close to nine years at FOX allowed me to grow and learn in an environment that required me to wear many hats supporting multiple departments. I took care of BOM's (a complete build list for a product consisting of all the individual parts, SKU's sourcing...), generated 2-D drawings for all the departments, and was the resident IT guy during the first few years, then adding on circuit and chassis design once in the bike department.
I remember well when FOX bicycle rear shocks were only OEM and still have the internal document communicating to the company that hiring Mike McAndrews (you can read "Mick's" interview by clicking his name) did not mean fox was going into the fork business... HAHA Right!
The direct hands-on experience I had with manufacturing and production departments under the same roof was invaluable. Working directly with Bob Fox, Mick and John Marking wasn't so bad either. For most of my time at FOX, there were only two of us engineers for shocks and two for forks. I learned a lot from those others guys!
Specialized (SBC) had been working on their integrated suspension department for just a couple years before I was brought over to that amazing team. Mick at the lead with Brian Lampman working solely on SBC forks and Fernando Hernandez as in-house machining and suspension technician. I came in to essentially fix the SBC brand shocks and design/develop new ones. It was an amazing opportunity to work with a completely new clean slate and with frame engineers. The micro brain chassis and circuit layout for the Epic is something I'm quite proud of and which SBC still uses today.
SBC was my full court press experience working with Taiwan for manufacturing and production. It was great to be on the OEM side of the fence to understand that perspective from one of the major bike companies. These experiences helped me later wearing a sales hat for X Fusion (XF) and Marzocchi.
X Fusion is another suspension name that many readers will recognize. Tell us about your time there.
My time at X Fusion was a result of a long history with them as a supplier for parts to FOX and being the sole supplier to the SBC brand of shocks. Their products had slowly improved over a decade and after raising their quality level while at SBC, I was happy to work with them and help move their product to a higher level. It was great to provide them with a new look and line of shocks and improve their forks so they could compete in the higher end market. I am most proud of designing the Vector Air DH shock while at XF.
Tell us about OSO, how did this come about?
I started Off Street Only (OSO) in ’11 as a sole proprietor in an attempt to take what I learned from FOX, SBC, and XF to support anyone who would hire me. It did work out for the most part quite well for six years! It was the last four years contracting for FOX, while super grateful, I was banging my head against the wall seeing what products were coming out from all the companies in the mtb industry. The marketing seemed to be above the engineering in many cases and, along with other factors, I had that building energy of ‘WTF, do your own products already!’ and I just couldn’t ignore it any longer. That, plus the timing of my long-time friend and ex-coworker, Vincent Chen, asking me to get in the bike biz with him. He’s the owner/founder of Racing Bros out of Taiwan and they are doing quite well on the Powersports side of things. Together I expect we can produce what we know can be achieved with our coupled experience. I decided to take the leap and go all in and incorporated OSO in ’17.
OSO is still new with much more to come. Currently the Global Headquarters are happily my garage! Right now we have a range of fork and shock dyno's that are designed to make suspension work easier at the manufacturer, service and shop levels.
What's so special about a shock dyno? Why would a shop want to invest in one?
This is something I took for granted, a shock hand dyno is pretty much a must have for every suspension company's R&D lab and production line. With a trained arm, you can quickly and easily diagnose a shock for errors and or check that it was built correctly. You will see every service center and suspension race trailer with one too. I understand if a shop doesn't do air sleeve maintenance, they might not be interested in one for the service area.
If they do, and want to do a good shock review and ever get into the damper, they would need a hand dyno. Having the shock on a dyno allows you to feel any issues without it being masked by tires, linkage, drivetrain and awkward seat pushes. The shock dyno will also last a long time. My plan is to update mounts to fit new products as they become available. Having used many variations of a hand dyno for two decades, I thought it was best to offer my own designs to the masses.
What's your favorite tool... you can't say a hand dyno!?
Oh... easy. Digital caliper. I am always reaching for my calipers. Whether I'm designing parts on my computer or putting parts together in the lab. Always within reach to either measure something or gain a visual reference on a feature.
***PBMA Technical Workshops registration now includes an entry to win a Shock Hand Dyno from Anthony and OSO... click here for details***
A video interview with the head Friar at Abbey Bike Tools
A second installment to a series of video interview within our industry features Jason Quade. Jason is no stranger to many in our community so we encourage you to take a watch or listen and hear from the man in his own words.
Looking for other PBMA video content? Check us out here!
What is the USA Cycling Race Mechanics Clinic all about?
Hear from insiders, promoters, team and race directors and past attendees who found success through the experience and reward in life from the outcome. Ready to learn more about what happens and register? Click here
Colin "Chip" Howat - class of 1991
Clinic Director / Tubular Tire Expert / Bike Rider
The Race Mechanics Clinic was one of the most rewarding educational opportunities for me because attending the Clinic opened doors to work with fantastic mechanics and athletes at races and workshops at home and overseas leading on to so many more professional and cultural experiences."
Michael Kubancsek - class of 2015
Director of Cycling Operations - Marian University
"I consider myself super fortunate to have attended the USAC Woodul Clinic. While I had some previous race experience, the clinic helped me really understand what it means to be a race mechanic and the intricacies and details of supporting athletes(both team and neutral). The connections made at the clinic also widened my scope in the industry and led me to some new opportunities and relationships I learned things I didn't even know that I would need to know, but I am far better at what I do because of it. The content of the clinic takes you beyond adjusting derailleurs and inflating tires and shapes you into a prepared and safe staff member for any team or riders you may ever work for. There is no in-depth, complete training for race mechanics like what the Woodul Clinic offers... there is no substitute!"
Ed Beamon - veteran team director
Team Director - Team Tibco-SVB
"As a team director being able to count on my mechanic is critical. Mechanics who've come through the USA Cycling program have been given the preparation, honed the skills and have had practical exposure to the environment that is so critical to perform in a team culture."
William McPherson - class of 1996
Lead Technician - Shimano Multi-Service
"At Shimano Multi-Service we only use licensed race mechanics. Knowing that someone has had the training and understands the process of race support is important to us and the riders we support."
Craig "Calvin" Jones - clinic instructor since day-1
Education, Training, Development - Park Tool
"It has been both a pleasure and honor to teach at these Race Mechanic Clinics. I've been an instructor since the beginning, it's ironic, I have never attended as a mechanic... I want to! This clinic is at the heart of the professionalism and passion for this kind of work. Seeing mechanics from a wide range of backgrounds and regions ask us questions, argue their points, network with one another, and gain confidence to do this, give me the knowledge that our racing athletes will have the service they need to achieve greatness. After all, this is what we are here for."
Deborah Xu - class of 2012
Owner - Tender Loving Cycle
"The clinic was jam packed. We all came out each day exhausted from learning a lot. The final exam took some problem solving skills. It was like going to a boot camp, whatever experience level you are at, you will come out leveled up with something new and useful, not to mention you would meet a lot of people, especially the instructors, who are all so willing to help you advance in your career.
I came out of the boot camp and immediately obtained the opportunity to go work at the Sea Otter Classic. I was able to join Shimano's Neutual Service program as well. Theses opportunities took me to a lot of national level races, and, at each race, you just keep on learning so much more about what it is to be a race mechanic. Going to races also helps keeping your knowledge of current technologies updated, which helps working in a shop tremendously.
It also felt like a confidence boost, not only to myself, but also to my employers. I went back to work knowing so much more. And my boss then sent me to a bike fit school and gave me more responsibilities. Everything I learned along the way, got me where I am."
Brandon Hale - Race Director
Race Director - North Star Grand Prix
"We know that the safety of the riders depends on having the most qualified mechanics working in the caravan. USA Cycling's training helps to ensure riders receive the highest quality service in the fastest manner possible without sacrificing safety. The mechanics are an important component of providing riders an exceptional experience at our race."
Gal Alon - class of 2015
Service Associate - Penn Cycle
"The best experience I recall from 2015 os the people I met and got to know, instructors and students alike. These are the people that are shaping the industry now and in the future. Many of them are the people who started the PBMA! People that share the deep passion to become a bike mechanic in a shop or in supporting races and events are what the Race Mechanics Clinic is all about. Being part of the Race Mechanic group is something special that unites us as individuals to help and support each other. I am proud to be part of that group."
Chris Kreidl - class of 2005 or 2006
Sales & Operations Manager - Unior USA
"When I got there I was bright-eyed and bushy-tailed, eager to start working at races. I was excited to be at the Olympic Training Center and excited to be around all these people, the instructors, that for a long time have done some version of exactly what I wanted to do.
Attending and getting my license opened the door to begin working with SRAM NRS, and my hard work with them led to the rest of my career turing out the way it did. Without having attending and getting that license I don't think they'd have taken me on in the first place"
Julian DaSilva - class of 2013
South Florida Territory Manager - Orbea, Santa Cruz Bicycle, Atomik Carbon, Ride 100%
"My experience at the Race Mechanics Clinic was that opening ones mind, I was set on my own way of thought and once I did the class and learned from some of the best in the industry, I changed my perception of the industry. One of the things that the clinic helped me do was build a network of likeminded people that I could tap into, learn from one another and bounce around ideas. Because of these ideas I was able to work along side industry people and network with them, eventually leading to a career at a higher level within the industry. Being a race mechanic has led me to starting my own Neutral Support Business in the state of Florida which is desperately needed. The clinic brought me to a higher level."
Doug Martin - friend of Bill
Cycling Industry Professional
"My work with Bill predates the Race Mechanics Clinic - we came out of the same shop together in Coconut Grove, Florida... Dade Cycle Shop. Bill was already the stuff of local lore and was doing a lot of National Team trips to South America, Europe, etc. Each time he came back we'd huddle around eager to hear of some new tech tip or trick. A better way to tie and solder wheels, linseed oil as spoke prep, a bulletproof tubular tire glue combo... you name it. Each trip and experience benefited us all. From there Bill went on to build and run the Campagnolo Neutral Support program, then onto USA Cycling (then USCF). He was an early pioneer and true champion of the bicycle mechanic as a legitimate profession, and the Race Mechanics Clinic sought to build on this. They were successful from the start and have gotten only better over time. There is no doubt that the curriculum, shared information and overall networking are highly beneficial to not just the race mechanics, but shop and industry members alike."
Zane Freebairn - class of 2014
Team Mechanic - Rally Pro Cycling
"There was some really cool tips and tricks learned from the instructors but the best thing that I came out with was the connections. I see guys and gals at races that were in the clinic in 2015 and have leaned on them for help. A great example is Gary Bavolar; he has helped out a few times while working for Shimano and SRAM. Already having a relationship with these mechanics made the race situations go smoother."
James Stanfill - class of 2000
President of the PBMA, Race Mechanic Clinic Organizer
"I attended the clinic in 2000... since then I haven't looked back. The opportunities created from the network of people in attendance is insane. Since 2000 I've worked for men's and women's World Tour Teams, worked with Olympic Champions, National Champions, World Champions and met many great friends out on the road. The skills gained at the clinic allowed me working as a mechanic to visit more than twenty countries. I come back every year to make sure that others have the same opportunities as those in the past. Now through the PBMA we are working to expand the level of learning to reach more mechanics and further build that network of people we can each rely on."
Tristan Brandt - class of 2015
Demo Coordinator - Pivot Cycles
"It was an amazing networking opportunity that has allowed me to further my career in the industry and I am now proud to working for Pivot Cycles. I think the clinic really helped us grasp the scope of what being a race mechanic really entails (late nights, early mornings, long days), through the experience of current techs and those who have been in the field for decades. I think the clinic can teach you a few new skills, but more importantly, give you opportunities to branch out to other fields in the industry besides wrenching at a shop."
"the industry has needed this for a long time"
The above is something we hear this daily... likely a few times a day depending on where we are. People want to say thank you and shake our hands and chat about the challenges of the cycling industry. Those things are amazing and we feel great about them. They however don't pay the bills and don't allow the PBMA to grow to it's fullest potential.
Organizationally the PBMA isn't difficult to work with and we don't make insane demands on our partners. We like to be as inclusive as possible keeping our member needs in mind. We like to deliver for our partners with exposure and reach into a community of people interested in mechanical things.
We've established a basic structure of membership: individuals, shops, and corporations. Within each level there are options with specific deliverables and specific benefits. More often than not when asking a corporation for $500 to become a member they reply matter of factly that they can't afford it. If this is true then our industry is in MAJOR trouble. It seems to us a small ask and one that carries tremendous weight when looking at the future and sustainability for the PBMA.
As an organization we are focused on mechanics and service. Imagine your company without one of those two things and what does your bottom line look like then?
Organizationally we are looking to grow certification and applying resources towards training and the elevation of what most outside our culture consider a hobby, we look to the industry to help us build these programs and provide stable financial support. We can't simply rely on mechanics (often earning the least) to carry the burden here.
Is membership worth it? Our feeling is that at all levels we are showing immediate value for your dollars. As we grow our voice grows. We are calling on all those companies building their budgets and looking at where growth in the industry is going to occur. We are calling on all those companies who couldn't spare a few hundred dollars in 2017. We are calling on EVERYONE who has said: "This is a great idea, the industry has needed this for a long time".
Now is the time to step up and show your support.
Service is the future. PBMA is a major piece of the puzzle, we can't do it without you and we don't want to do it without you. Cycling is a community and we all need to participate for future success.
After a successful first year, the Professional Bicycle Mechanics Association has revamped its Mechanic of the Week program. Mechanic Monday (#mechanicmonday) will feature a randomly chosen nominated mechanic each Monday with public voting on a Mechanic of the Year taking place over 14 days in January of 2019.
Abbey Bike Tools is returning to sponsor the competition. In addition to the grand prize package, Abbey Bike Tools will be supplying each week’s mechanic a co-branded custom Abbey Stu Stick. Jason Quade, the founder of Abbey Bike Tools, said, "We are focused on building professional quality tools for mechanics across the globe. The PBMA is raising the bar for those technicians and we whole heartedly support that cause."
The PBMA has also bolstered the program with media outlet CyclingIndustry.News and PeopleforBikes helping to identify and promote the value of the Professional Bicycle Mechanic©.
The winner of the Mechanic Monday competition in 2018 will receive an all expense paid trip to the 2019 North American Handmade Bicycle Show plus an exclusive prize package from Abbey Bike Tools and a year’s subscription the print edition of CyclingIndustry.News.
“Bike mechanics are among the most influential people involved in helping riders, and future riders, make great decisions about what they need, as well as providing perspective on what the rider thinks they want. PeopleForBikes applauds the Professional Bicycle Mechanics Association for creating a program to celebrate and promote the best of the best among the industry’s awesome community of bicycle mechanics,” said Charlie Cooper, Vice President of Membership and Development of PeopleforBikes.
“CyclingIndustry.News has been keen to bring to the industry discussion table the voice of the mechanic and so partnering with this great initiative to further highlight the great work of those on the frontline of the bike industry is a natural fit. We look forward to generating inspiring content alongside the PBMA, Abbey Bike Tools and PeopleForBikes to amplify the voice of those working tirelessly to raise the standards in our trade and keep our customers rolling,” said Mark Sutton, Editor at CyclingIndustry.News.
James Stanfill, President of the PBMA, said “Last year’s Mechanic of the Week program generated a ton of interest throughout 2017, culminating in an amazing number of people taking part in the pre-Interbike voting period for the coveted Mechanic of the Year. Winner Josh Boggs received 587 of the 4500+ votes and it wasn’t a runaway competition! Utilizing social media to spread the word about voting we reached around 40,000 people in a very short period of time. We’re hoping with Abbey Bike Tools, CyclingIndustry.News and PeopleforBikes we can further that awareness for mechanics everywhere.”
To nominate your favorite mechanic head to Mechanic Monday.
PeopleforBikes gets more people riding bikes more often and makes bicycling better for everyone across the U.S., for more information please visit their website www.PeopleforBikes.org
The Professional Bicycle Mechanics Association is dedicated to the Promotion, Advocacy and Development of the Professional Bicycle Mechanic©, for more information please visit www.ProBMA.org
More information about Abbey Bike Tools can be found at www.AbbeyBikeTools.com
Keep track of all the latest news by visiting www.CyclingIndustry.News today!
My days presently are split up three ways really. The PBMA is a huge priority so I spend a great deal of time fielding phone calls, firing off emails, building the website and working towards driving the organization into the future. Just to top all that off you can find me working at races throughout the year as a team mechanic or driving and jumping out of cars providing neutral service.
I got into cycling when I was 15. I haven't really looked back since then. I've raced competitively on and off-road. I've been in and out of shops since 1991. I've spent time working for Cannondale, USA Cycling and Specialized. I've done contract work for SRAM, Mavic and others. I've spent plenty of time on the road working for teams like Liquigas, Twenty16, Elita Pro, Webcor, Drapac the US and Canadian National teams as well as world neutral support at more races than I can actually remember. I spent about 6 years working outside the cycling industry with a fortune 500 company, I gained and entire new set of skills outside our industry.
The PBMA began as a conversation between myself and a handful of others, some of whom are on the Board of Directors and some who were simply interested in professionalizing our craft. Having been in the trenches (of all varieties) for many years I feel very strongly about mechanics and service. I know there are challenges ahead and I am personally prepared to fight them on behalf of the PBMA. For service the future is very bright. We as technicians have the opportunity to help the future of the cycling industry by bolstering our personal skills tool box.
Sometimes real life gets in the way of goals. We had intended to post some type of regular blog focused about life on the road. The problem is when you're on the road there isn't much time to peck out something meaningful and interesting. We resort to Twitter and Instagram for those quick flashes of what's going on.
I read the PBMA Facebook page and comment here and there. I check in on the Forum and see it's not as well used as intended. We built it because people asked for it. Some of those people don't even use it!
We put out a newsletter that has a lot of information about what's going on with the PBMA as well as some things that could help to bolster your business. It's discouraging to read that someone thinks we are doing all these top secret things... Some things are meant to be kept secret due to the sensitive nature of their development. Other things are openly discussed in the newsletters which you can go back and read if you've deleted those emails or marked them as spam.
What's been going on is about 50,000 miles of air travel in the first 6 months of the year (and thats only accounting for my travel). A mixture of meetings with important partners, working on valuable relationships for the PBMA and mechanics. Top that off with my desire to be able to feed and house myself I've worked a handful of races with a few more yet to come!
If you're on the fence about Interbike, I'd encourage you to come. Maybe it'll be the last time ever that you go to Vegas, maybe you've never been... what I know is that the PBMA has a lot to talk about including certification, training and education.
We've put a lot of time and effort into bringing a bunch of manufacturers together in three different parts of the country (again something that many asked for). We have spent countless hours working with partners to develop a logical certification system that accounts for prior knowledge. We've spent way too much time in an aluminum tube flying all over!
If you're wondering what the PBMA is doing, ask. Posting it on Facebook is a way to ask but probably won't get you an answer with any official element attached to it. There are almost 9,000 people in that group all with an opinion and idea. Our role is to look at the averages and strive to find something of value within that can suit and help all. Email us, find us at Interbike, or pop a letter in the mail. Facebook is convenient, I won't argue, if you're seeking a direct answer from the PBMA it's the worst. Email us or find us in person at the next event you'll attend.
The PBMA isn't hiding or conducing business in secret. We published our 2016 P&L which nobody else does. We have attended almost every cycling industry event that has occurred so far this year. If you follow our social media or Facebook business page it would be very easy for you to see, understand and know whom we spoke to and where we wend. We are here to be seen and talk with you. All 9 Board Members are here working hard on your behalf for a brighter, better and more profitable future.
We will see you next week at Interbike!
This page is a collective of articles relavant to consumers, enthusiasts and the whole of the cycling industry in general.